Our new book, The Style Guide is available to buy online through Permanent Style and in 35 specialist menswear stores around the world.
Copies will be arriving in the stores listed below on Thursday this week. Please do visit and pick up a copy if you can.
If you can't get to a shop, you can order online through the Permanent Style shop.
The stores that will be stocking The Style Guide are:
- Australia
- Melbourne: Christian Kimber
- Melbourne: Double Monk
- Sydney: Double Monk
- Belgium, Brussels:
- Degand
- China:
- Beijing: Brio
- Beijing: Sartorial
- Shanghai: NOOS
- France:
- Paris: Cifonelli (bespoke)
- Online: Beige
- Germany, Hannover:
- Michael Jondral
- Hong Kong:
- The Armoury
- Attire House
- Italy, Florence:
- Shibumi
- Japan, Tokyo:
- Bryceland's & Co
- Korea, Seoul:
- Unipair
- Malaysia, Kuala Lumpur:
- WJ & Co
- Russia, Moscow:
- L'Ago D'Oro
- Singapore:
- Kevin Seah
- Sweden, Stockholm:
- Papercut
- Skoaktiebolaget
- Taiwan, Taipei:
- Oak Room
- Thailand, Bangkok:
- Decorum
- Sprezzatura Eleganza
- UK, London:
- Anderson & Sheppard
- Drake's
- Edward Green
- Fenwick of Bond Street
- Private White VC
- Trunk Clothiers
- US:
- Chicago: Leffot
- Denver: Beckett & Robb
- New York: The Armoury
- New York: Leffot
- Provo: Beckett & Robb
- Salt Lake City: Beckett & Robb
- San Francisco: Beckett & Robb
- Seattle: Beckett & Robb
- Online: The Hanger Project
As with our post last week, here are some extracts from the book to whet the appetite - this time from the 'casual' chapter.
The scarf as handkerchief
Michael Drake
- A mixture of blues, all just about different enough to provide variation in the upper half.
- A scarf stuffed into the pocket can function almost as well as a pocket handkerchief in adding a touch of style – and it looks rather more casual.
- Simple workwear jackets, like this in French blue, are often a good avenue to explore for sartorial men looking for casual alternatives. Green M-65 jackets are another example.
Wear tailored summer trousers
Adam Rogers
- The contrast between tailored, well-fitted trousers and spilling-out linen shirt.
- The very classic tortoiseshell-coloured glasses.
- The summery colour combination of white and green (no colonial-feeling tan or cream linen in sight).
The blues
Michael Browne
- A navy long-sleeved polo is used as an anchor for the bright-blue jacket.
- Unusually for tailoring worn with a polo shirt, the jacket is quite structured, creating more contrast between formal and casual, and therefore a slightly more showy look.
- The navy of the coat is sufficiently darker than the polo to act as a third shade of blue.
Jamie and I hope you enjoy the book!
Photography: Jamie Ferguson @jkf_man
Looks very interesting indeed. Would like to read it. It may be sacrilege to request but are there any plans for an electronic version of the book? I don’t even know if such a thing is possible but I would be interested (and my groaning coffee table would thank you).
No – and it is rather against the spirit of the book, as it is intended to bring photography often included online into a larger, better, more permanent format.
Empathise with the coffee table issues though.
Yes, fair point. Thank you. Fine looking book.
Hi Simon,
Look forward to picking up a copy – and congrats with the launch.
Out of interest, how many pages is the book?
192
Cannot wait to get my hands on this book. I will pick one up at Christian Kimber’s wonderful shop in Melbourne. Any chance you signed the ones going there?
PS Great to see more Australian stuff featured on the site – the country’s menswear scene has changed dramatically since I moved here in 2008 (which P Johnson and Christian Kimber being to great examples).
Yes, all the ones that have been sent out to shops have been signed. Obviously they won’t be dedicated to you individually (which I offer online) but they’re all signed by me
Surely a dilapidated Sicilian palazzo would be a more suitable background for the second photograph? Despite the harmonious colours, that look doesn’t work in London or most other cities.
Simon,
Although I won’t be sporting the scarf as a handkerchief even with the heaviest of colds, I am interested in workwear jackets as illustrated.
Do you know London stockists with a good take on this ?
Regards,
David
Vetra make them – sold at Exquisite Trimmings (http://www.exquisitetrimmings.com/products/Designer/Vetra/) and Present (https://present-london.com/brand/vetra/) among other places.
Noted Gus, thank you for your incredibly valid opinion.
How can I get a copy this beautiful piece. As I am in India. Can I order online and is it available to be shipped to Mumbai, India. I would like to meet you someday as I consider you my Virtual Satorial Mentor. Good Luck Simon…
Cheers Owais!
Yes, you can order through the Permanent Style shop, and we will ship to you in India.
I am in Mumbai next month. Do you happen to know or recommend any tailors there?
Hi Bhav. I am bespoke tailor myself. Please write to me on [email protected] and we can take things from there. Thank you.
Can this be purchased on Amazon?
No, just through PermanentStyle.com and the various menswear shops around the world.
Unfortunately there’s no store available in Spain so I’ll order it online. Have you got any idea how long takes to get it?
Thanks and congrats for the launch.
It should take 3-4 days.
Thanks
Dear Simon,
Please let me know the exact address or the contact of Sprezzatura Eleganza Store in Bangkok. I’d love to have one copy but can’t find this store infomations on the internet.
Thanks a lot,
A big fan from Vietnam
Sure, it’s [email protected]
Andy Varga
Cheers
from where i get this?
You can buy it on the Shop page of this site, or from the physical shops listed above
I found your blog whilst looking for authoritative information on English-made shoes and found it in abundance. I found your approach to matching garments, textures and colours fascinating and informative so I ordered The Style Guide. It arrived this morning and I’m really enjoying the themes laid out in print format – it’s so much more practical than clicking back and forth on a website. Many thanks for an excellent body of work.
That’s so kind. Thank you
I ENJOY SO MUCH YOUR STYLE AND THE WAY YOU CONVEY THE ATTITUDE OF DRESSING AND THE KNOWLEDGE THAT YOU IMPART IS SO HELPFUL TO MY BUSINESS I READ ALL AND LOVE — MANY THANKS
I will hopefully get one online, because in my country there isn’t any store.
Cheers
Sorry to hear that – let me know if you suggest any local retailers.
You can buy it online here, if you wish.
I seem to be a little late to the party trying to buy this book, now I can’t seem to find it anywhere! Do you happen to know if any of the UK stores still have any copies?? a long shot I know! Thanks anyway.
I don’t know I’m afraid, sorry Max, and it’s now out of print (though we will try and bring it back if we can)
You’re best ringing round some of the shops
Thanks for the reply. I thought that might be the case however I will try to find one if I can.